Doug Chandler

Executive Editor,
Penton Media: Electrical Wholesaling, Electrical Marketing

Doug has been reporting and writing on the electrical industry for Electrical Wholesaling and Electrical Marketing since 1992 and still finds the industry’s evolution and the characters who inhabit its companies endlessly fascinating. That was true even before e-commerce, LED lighting and distributed generation began to disrupt so many of the electrical industry’s traditional practices.
Doug earned a BA in English Literature from the University of Kansas after spending a few years in KU’s William Allen White School of Journalism, then deciding he absolutely did not want to be a journalist. In the company of his wife, two kids, two dogs and two cats, he spends a lot of time in the garden and the kitchen – growing food, cooking, brewing beer – and helping to run the family coffee shop.

Revolution on the Road: LEDs Reshape How Municipal Lighting is Sold
In cities all across the United States, LED fixtures for roadway and street lighting, parking garages and parking lots are lighting up the intersection where new technology meets new sources of funds.
Your Digital Domain: Digital marketing in the electrical industry 5
One of the odd constants in the electrical industry is that people involved in any new technology tend to think the rest of the industry is made up of
Industrial Partners
Kaman Industrial Technologies (KIT), the industrial distribution business Kaman Corp. has built up in recent acquisitions of Minarik, Zeller Electric
There Will Be Growth
To align your business with what your customers are expecting from the year ahead, the best bets will be to focus on energy-efficiency, safety, and labor-saving
Your Disaster Checklist
It's hard to look at a disaster like Superstorm Sandy without wondering how your company would respond in similar circumstances. There are disasters you
Ready for the Charge 2
Sales of electric cars in the consumer market have significantly underperformed manufacturer projections thus far. This has the mainstream press in a
Intelligence on the Move
Mobile devices especially tablets and smart phones are becoming a must-have tool for outside sales, and the move is happening with amazing speed. Electrical
Extreme Branching
Codale Electric Supply pushes distribution branch design to the limits, even in its most remote markets. We take a look inside.
Agreements Enforced
Schneider Electric, Palatine, Ill., won a jury trial in April against a Houston-based residential electrical contractor who, the court found, had purchased
RAB Lighting launched over a dozen new LED lighting products in 2011.
RAB Lighting's LED product launches were a hit with electrical distributors in 2011.
Your Marketing Toolbox
The tools electrical distributors use to market their products and services include a mix of the progressive and the old-fashioned
Code Green
The growth of the greener side of the electrical market has helped a lot of electrical distributors, reps and manufacturers find a way to grow in spite of a sometimes torturous economic downturn and slow recovery. New green codes may help that along.
Still Hot?
A few years ago, in the depths of economic recession, many electrical distributors, reps and manufacturers greeted the promise of the solar power market
Primed for Profit
Among the time-honored truths of electrical distribution lie some powerful misconceptions that can have a devastating effect on what you're trying to
Power Storage
It's been about 212 years now since Alessandro Volta demonstrated the first voltaic pile what we know today, in English, as a battery. An electro-chemical


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