Doug Chandler

Executive Editor,
Penton Media: Electrical Wholesaling, Electrical Marketing

Doug has been reporting and writing on the electrical industry for Electrical Wholesaling and Electrical Marketing since 1992 and still finds the industry’s evolution and the characters who inhabit its companies endlessly fascinating. That was true even before e-commerce, LED lighting and distributed generation began to disrupt so many of the electrical industry’s traditional practices.
Doug earned a BA in English Literature from the University of Kansas after spending a few years in KU’s William Allen White School of Journalism, then deciding he absolutely did not want to be a journalist. In the company of his wife, two kids, two dogs and two cats, he spends a lot of time in the garden and the kitchen – growing food, cooking, brewing beer – and helping to run the family coffee shop.

Finding the Fast Track 
A new customer-experience team at Schneider Electric is taking some risks and pushing the speed to develop new quote-building software for its customers.
Map of United States showing percent-change sales forecasts for each region.
2014 Market Planning Guide 
As you develop your market forecast for 2014, factor in another year of steady growth. Pump the growth up a point or two if Congress gets its act together and business owners start investing in their businesses again.
Counterfeits in the Electrical Market: The Fight Goes On 
The fight to stop the manufacture and sale of counterfeit electrical products involves the whole industry. Electrical distributors, being the primary access point by which legitimate product moves from the manufacturer into the installer’s hands, are uniquely important in attempts to win this fight. Electrical manufacturers are cautiously hopeful that real progress on this front is finally being made.
The Standards Bearers

The electrical industry’s rolling cache of structured product data, the Industry Data Warehouse (IDW), is a monumental piece of work that’s been built and expanded over more than a decade.

Top 200 Electrical Distributors of 2013 Article | Electrical Wholesaling Magazin
Top 200 Electrical Distributors of 2013 Article 
Electrical Wholesaling’s annual ranking of the largest distributors of electrical supplies is more than just a listing of the companies with the highest sales volume, Since Andrea Herbert, the magazine’s late chief editor, started compiling it back in the late 1970s, the Top 200 listing has proven to be an accurate reflection of the market as a whole.
Electrical Wholesaling's 2012 Top 200 Electrical Distributors: Analysis & Commentary
2012 got off to a strong start for many Top 200 distributors.
Revolution on the Road: LEDs Reshape How Municipal Lighting is Sold
In cities all across the United States, LED fixtures for roadway and street lighting, parking garages and parking lots are lighting up the intersection where new technology meets new sources of funds.
Your Digital Domain: Digital marketing in the electrical industry 5
One of the odd constants in the electrical industry is that people involved in any new technology tend to think the rest of the industry is made up of
Industrial Partners
Kaman Industrial Technologies (KIT), the industrial distribution business Kaman Corp. has built up in recent acquisitions of Minarik, Zeller Electric
There Will Be Growth
To align your business with what your customers are expecting from the year ahead, the best bets will be to focus on energy-efficiency, safety, and labor-saving
Your Disaster Checklist
It's hard to look at a disaster like Superstorm Sandy without wondering how your company would respond in similar circumstances. There are disasters you
Ready for the Charge 2
Sales of electric cars in the consumer market have significantly underperformed manufacturer projections thus far. This has the mainstream press in a
Intelligence on the Move
Mobile devices especially tablets and smart phones are becoming a must-have tool for outside sales, and the move is happening with amazing speed. Electrical
Extreme Branching
Codale Electric Supply pushes distribution branch design to the limits, even in its most remote markets. We take a look inside.
Agreements Enforced
Schneider Electric, Palatine, Ill., won a jury trial in April against a Houston-based residential electrical contractor who, the court found, had purchased


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