The new Cooper Bussmann product merchandiser display helps distributors establish themselves as fuse sources, leading to increased sales of fuses and circuit-protection products.

Distributors can use co-op funds to purchase the new display unit as an empty display, or as a fully stocked display at a 40 percent discount off list price. Distributors have the option of choosing different merchandising kits to fill up their display unit. Packages exist for the industrial market and the construction market. Each package consists of fuses and other circuit-protection products that best serve distributors' respective markets. Distributors can also select an empty display unit and fill it themselves.

The display unit allows customers to easily access fuses while visiting a distributor's counter area. The unit's attached fuse cross-reference guide makes it easy for customers to select the correct fuse for the application needed. Its flexible header card allows the display unit to be conveniently updated with current promotions from Cooper Bussmann.

The display unit comes with adjustable shelves to handle nearly any Cooper Bussmann product, including service kits or A/C disconnects. Its heavy-duty casters allow for easy repositioning.

For more information about Cooper Bussmann's new MKB product merchandiser display unit, please visit www.cooperbussmann.com.

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