Activant Solutions Inc., Yardley, Pa., has released version 5.5 of its Activant B2B Seller, an integrated Web-based storefront solution.

“The new version of B2B Seller is remarkably stable and reliable,” said Shelby Scanlan, IT manager for Cascade Orthopedic Supply, an early adopter of B2B Seller 5.5. “The feedback we have received from customers is extremely positive.”

Activant analyzed users' specific needs and market trends to determine which features to include in B2B Seller 5.5. The result: a product release designed to help distributors further increase sales, improve customer service and reduce operating costs. New features include:

Search Engine Optimization (SEO)

Users can customize meta-tags and titles of specific HTML pages to allow desired site page to have a better chance of being returned in Internet searches triggered through Google and other search engines. This feature is available in B2B Advanced and above.

Admin users may make changes to the site

When any setting changes are made, the website will be immediately updated with the changes. The areas that can now be configured by the user are: e-mail recipients; feature enablement for certain features; screen configuration for category search results, contact us, item detail, item search; and my account report configuration. This feature is available in B2B Advanced and above.

B2B Seller fully integrates with the company's Prophet 21 ERP system and acts as an additional customer support representative 24 hours a day, seven days a week. Some of the functionality is also available to the company's Acclaim users.

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