GE Energy's Industrial Solutions business, Plainville, Conn., kicked off the 2012 Electric Odyssey Tour May 1 with an employee event at its Plainville headquarters. The Electric Odyssey Tour is a six-month road show in the United States and Canada that highlights innovative product and service offerings from the Industrial Solutions business.

Attendees can experience the advanced Industrial Solutions technologies that touch all parts of the electrical infrastructure — including low- and medium-voltage switchgear, circuit breakers, transformers, arc-flash mitigation products and lifecycle service solutions. The tour will visit more than 200 sites in about 80 cities across North America. It headed first to North Carolina. In June, the tour will visit customers in Canada before returning to the U.S.

“The Electric Odyssey Tour is a great way for us to bring our products and services directly to our customers' facilities, where they can see, touch and experience them firsthand,” said Luis Ramírez, CEO, GE Energy's Industrial Solutions business. “Every product and service showcased in the tour is backed by the strong reputation of the GE brand. It stands for our commitment to provide service support, local resources and industry-specific expertise to customers whenever and wherever they need it. Working with customers to identify their reliability, protection and efficiency issues, we deliver end-to-end electrical infrastructure solutions that address these challenges.”

In a nod to social media, GE equipped its Electric Odyssey Tour vehicle with two dedicated iPads for attendees to tweet about their experiences using the #GEOdyssey2012 hash tag. Everyone can follow the tour on Twitter @GEindustrial and on Facebook. A Facebook Fan of the Month will be chosen based on likes and posts, and the winners will receive a prize.