Nora Lighting recently hosted its annual National Sales Training Conference at the company's headquarters in Commerce, Calif. The event attracted more than 50 commercial and showroom sales representatives from 34 states for in-depth training sessions on existing products, along with an industry preview of new Nora releases.

“We are fortunate to have such an enthusiastic and experienced team representing the Nora line,” said Fred Farzan, president of Nora Lighting. “This was their first trip to the Nora corporate center and they enjoyed the opportunity to get acquainted with Nora's dedicated customer service and support staff. Our new reps now know the friendly Nora faces behind the phone calls and emails.”

After a full Saturday of training, Nora's guests were treated to a traditional Persian dinner, hosted by Nora Executive Vice President Jilla Farzan. Nora's Southeast regional sales manager Rick Satterfield and Northeast regional sales manager Nelson Brown were also on hand to lead seminars.