New to the electrical market and unfamiliar with how electrical distributors operate? This excerpt from The Electrical Marketer's Survival Guide will introduce you to the "average" electrical distributor...More
Are you trying to figure out where the electrical market is headed in 2008? Join the crowd in Conference Room B of Electrical Construction & Maintenance magazine’s E-Trade Show at www.ecmweb/etradeshow at noon, Eastern Standard Time (EST) on Tuesday, Feb. 19....More
There’s no question eCommerce has changed the distribution landscape.
· It’s changed how you find, engage, and retain customers
· It’s changed your relationship with customers and the skills your people need to serve them
· It’s become a necessary business tool...More
In recent years, distributors have seen their markets drastically change with new competitors and new product categories appearing almost daily, and customers wanting to change the way they buy products and services. And when markets change, distributors must change....More