Fulham Names New Leaders for Distribution Sales and North American OEM Sales

Fulham Co., Inc. (Hawthorne, CA): Chris Veira has been promoted to director of sales, North American Distribution, and Harold Thompson has been promoted to director of sales, North American OEM.

The changes come following the retirement of Richard White, vice president, U.S. Distribution Channel, and the departure of Mike Bauer, VP of Global Sales, who left for a job outside the lighting industry.

Veira has been with Fulham since 2015, most recently as Southwest distribution manager. In his new role he will assume responsibility for overseeing all U.S. sales distribution, including providing sales support and bringing on new distributors.

Thompson has been with Fulham since 2006, most recently as Northeast OEM manager. In his new role he will assume responsibility for overseeing all North American OEM sales, including major accounts.

During his 13 year career at Fulham, White was responsible for developing business relationships with the top 10 North American electrical and industrial distributors. He also was instrumental in driving Fulham’s e-commerce initiative, including overseeing the company’s Electronic Data Interchange (EDI) and Industry Data Exchange Association (IDEA) initiatives.  During White’s tenure both the annual sales volume through distribution and the number of distributors associated with Fulham grew significantly.

Bauer, who was with the company for nearly five years, contributed to Fulham’s growth in the LED and emergency lighting markets, as well as structuring the global sales organization to maximize these types of product sales opportunities.  Bauer, who is based in North Carolina, departed in early January for a role closer to his home.