Reps must operate more efficiently. Manufacturers and their reps need to eliminate the dual processes in their order entry processes, according to our research. Today, distributors send orders to the rep and reps then send the orders to manufacturers. Rep respondents were split on if they should let go of the order entry function. They will not survive by just focusing on entering orders. The electrical channel needs to continue to push efficiencies around EDI transactions. Reps have to stop ...

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