Marketing

Catching customers' attention and keeping them engaged is a constant challenge requiring ingenuity and persistence. We bring you stories of best practices from throughout the industry.
Electrical Association of Philadelphia
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Affiliated Distributors/IMARK
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City Electric Supply

Highlights

Affiliated Distributors
Aug. 1, 2024
Eighty-seven new members joined AD year-to-date, including 50 that joined as part of the Edge Group merger and 37 that joined independently. AD members also acquired another 20...
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July 8, 2024
The transaction is currently scheduled to close later this year, subject to the satisfaction of customary closing conditions. AD and IMARK Electrical jointly announced their intent...
June 4, 2024
In a historic merger, the electrical industry’s two largest marketing groups will merger, bringing together 725 independent electrical distributors.
May 7, 2024
Seventy-one new members joined AD in the first quarter of the year, including 50 that joined as part of the Edge Group merger, effective January 1.
Feb. 9, 2024
Net distributions to AD distributors were $1.4 billion.

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