LumenOptix, Montgomeryville, Pa., a designer and manufacturer of specification-grade lighting for retrofit applications, appointed of Stan Katz to the position of director of engineering, Dennis Pickelsimer to director of sales and Preston Matthews to Western regional sales manager.

Katz is an industry veteran with over 20 years of expertise in the product design and engineering. As director of engineering, he is responsible for the company’s hands-on product design, engineering management and product development. Prior to joining LumenOptix, Katz was director of engineering and product development for Renova Lighting Systems and held previous positions in design, engineering, and product development with such companies as Cooper Lighting and Baldinger Architectural Lighting.  A member of numerous industry associations including ASME, IDSA, IES, and CMG,Katz holds a B.S. in Environmental Design & Interior Planning from the University of California at Berkeley and a Master of Industrial Program from New York City’s Pratt Institute.

Pickelsimer is a veteran of the lighting industry since 1989. He is responsible for overseeing the activities of the entire inside and outside sales team as director of sales for LumenOptix and manages the company’s sales performance, budgeting and forecasting as well as decisions related to sales strategy and mix. Prior to joining LumenOptix in 2011, where he has been Western Regional sales manager and national accounts sales manager, Picklesimer served as vice president of sales for California-based Stellar Sales and as a national account sales manager for Simkar.  He also served as VP of sales for an electrical contracting firm and as a territory manager for a large, multi-state distributor. A 1986 graduate of the Marine Corps with a degree in Engineering, Picklesimer became LEED-AP certified in 2004.

Matthews, as Western regional sales manager, brings over 30 years of expertise in the lighting industry, including hands-on field experience as an electrician, owner and founder of Light Bulbs Plus, and in regional and district sales management roles for CEW, CED, and Simkar.  Having held positions within the manufacturer, distributor, contractor and agency rep sectors throughout his career, Matthews brings a broad spectrum of industry experience and perspective on the energy-efficient lighting arena to LumenOptix. Matthews attended the University of Texas at Austin and has responsibility for the company’s largest geographic territory.

“LumenOptix is delighted to welcome such a strong and high-quality team of players with such extensive and proven industry experience,” said LumenOptix President & CEO Larry Schmidt.  “Based on their demonstrated expertise, we feel confident that Stan, Dennis, and Preston will be instrumental in helping LumenOptix to continue to introduce cutting-edge new lighting upgrade products, make sophisticated solutions simple for the marketplace, and drive our aggressive growth strategy.”