Market Planning Guide

Electrical Wholesaling's annual Market Planning Guide is an exclusive survey to help with forecasting electrical product sales potential for the year ahead.

Recent

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Highlights

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A Quick Guide to Electrical Wholesaling's 2025 Market Planning Guide

Dec. 2, 2024
Jim Lucy, EW's editor-in-chief, provides an overview of this year's Market Planning Guide and offers some tips on how to navigate through all the data.
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Local Market Total Electrical Sales Potential

Nov. 19, 2024
Get our estimates for electrical sales potential by Metropolitan Statistical Area (MSA).
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Top 100 Small Counties to Watch in 2025

Sept. 4, 2024
We spend plenty of time looking at the largest markets, but here are the smaller counties growing the fastest.
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Fastest-Growing Metros

Aug. 27, 2024
The LoneStar State, Phoenix, Atlanta and Florida gained the most new residents over the past three years.
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The Sunbelt's Dominance in Single-Family Building Permits

Aug. 27, 2024
Click on the circles in the chart to get single-family building permit information.

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eBook: The 2024 Top 10

July 14, 2024
A look at the electrical market’s 10 largest distributors
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Measuring Your Metros

July 31, 2019
Today’s hottest electrical markets all have one thing in common – they score high when you rank them by the economic indicators profiled in this article.
Electrical Distributors' 2019 Forecasts by Region

2019 Market Planning Guide

Nov. 8, 2018
The economic indicators are pointing toward one more year of good-but-not great growth in 2019. 2020 may be the start of a different story.
Photo courtesy of www.flyreagan.com
Market Planning - 2018

It’s Market Planning Time: Look Ahead to 2019

July 31, 2018
This article will help you get a jump on your 2019 market planning.
Chart 2: Electrical Industry Sales Outlook, 2015-2018, Segments (% change)

The New Normal

Nov. 9, 2017
Electrical distributors, manufacturers and independent reps will need to learn how to maintain profitability in what will be a low-growth environment over the next few years. ...