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    2025 Upper Midwest Electrical Expo

    April 18, 2025
    The North Central Electrical League's 2025 event once again showed why it's one of the electrical market's top regional shows.

    The 2025 Upper Midwest Electrical Expo drew a great crowd April 16-17. Final numbers are not in yet, but show organizers were hoping to top 7,000 attendees. With impressive support from distributors, reps and manufacturers in the Minneapolis market and surrounding states -- and a top-notch job by the North Central Electrical League in organizing the event -- the Expo was once again one of the liveliest local events you will find in the electrical market.  Check out what caught our eye on the show floor and around Minneapolis at this year's event.

    About the Author

    Jim Lucy | Editor-in-Chief

    Jim Lucy, Editor-in-Chief, Electrical Wholesaling magazine and Electrical Marketing newsletter.

    Over the past 40-plus years, hundreds of Jim’s articles have been published in Electrical Wholesaling and Electrical Marketing newsletter on topics such as the impact of new competitors on the electrical market’s channels of distribution, energy-efficient lighting and renewables, and local market economics. In addition to his published work, Jim regularly gives presentations on these topics to C-suite executives, industry groups and investment analysts.

    He recently launched a new subscription-based data product for Electrical Marketing that offers electrical sales potential estimates and related market data for more than 300 metropolitan areas, and in 1999 he published his first book, “The Electrical Marketer’s Survival Guide” for electrical industry executives looking for an overview of key market trends.

    While managing Electrical Wholesaling’s editorial operations, Jim and the publication’s staff won several Jesse H. Neal awards for editorial excellence, the highest honor in the business press, and numerous national and regional awards from the American Society of Business Press Editors. He has a master’s degree in Communications and a bachelor’s degree in Journalism from Glassboro State College, Glassboro, N.J. (now Rowan University).

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